Marketing & Communication Director - W/M - Luxury Fashion Brand, Paris

Lieu

Paris , France

Type de contrat

CDI

Offre d'emploi

Plein temps

Experience

5 ans

Description

With a new ownership and a new leadership, our client, a French Luxury House has a strong and fast growth ambition. To accelerate development, we are looking for a Marketing and Communication Director.

The Marketing and Communication Director is direct report to the CEO, he works closely with the Artistic Director and he is member of the executive committee.

You are responsible for the development, planning and implementation of the brand marketing strategy, of product marketing, of marketing communication and of PR. As such, you ensure the consistency of the brand image with global reach. You reposition the brand to be innovative and you target a global younger generation.

You manage the marketing of many seasonal collections and capsules.

You are accountable for planning and leading the entire scope of marketing and communication activities.

This includes:

Multimedia content,

Social media campaigns,

CRM activities,

Web presence and data analytics.

You lead Press, PR and VIP relationship and you manage fashion shows and other events.

Profil

You are willing to join a Luxury Brand with ambitious strategy and you have:

  • Significant experience in both product marketing and digital marketing management with global reach and young audience
  • Strong track record of disruptive and successful digital marketing campaigns
  • Extended know-how and insight in global fashion
  • In-depth experience with social media, digital and online marketing
  • Creativity and capacity to foster innovation with team and agencies
  • Demonstrated communications skills, networking ability and agility
  • Good organization and planning skills
  • Strong ability to make things happen
  • Business awareness and analytical skills
  • Commitment to working with shared leadership and in cross-functional teams
  • Capability to manage multiple projects at a time
  • Proven people management experience
  • Fluent French and English.
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